Can we automate decision making?
Cassie Kozyrkov pioneered the decision intelligence discipline back in 2019 and it’s snowballed from there. Decision intelligence is the commercial application of data science and AI. It focuses on outcomes, helping businesses make better decisions.
Our CCO Peter Denby joined Bethan Vincent on The Brave podcast recently to discuss this strategic technology trend, including how it applies to retailers and brands and how it can improve customer experiences.