The Retail Loyalty Index Pulse reveals what’s putting UK consumers off loyalty programmes; the rewards shoppers value the most, and how comfortable consumers are with AI-powered personalised offers.
Download the report to discover…
The number one red flag putting UK shoppers off loyalty schemes
The loyalty rewards consumers value the most – and the ones they don’t
Why one in five shoppers have walked away from a retailer
What is the Retail Loyalty Index Pulse?
Nine in 10 shoppers use their loyalty scheme on every or most visits, yet more than one in five have walked away from a retailer because of its programme*. Retailers are investing in loyalty without knowing what’s putting their members off.
The Retail Loyalty Index showed which loyalty schemes are performing best. Pulse asks how shoppers feel.
We asked 2,ooo UK consumers about the red flags that put them off and the green flags that win them over, revealing what retailers need to fix and where to focus next.
*Source: The Retail Loyalty Index Pulse.
2,000
UK consumers surveyed
13
loyalty red flags ranked
12
rewards green flags ranked
Shoppers have told us what they want. Are you listening?
Pulse reveals what’s putting shoppers off loyalty, the rewards that win them over, and how retailers can turn red flags green.
The retailers that act on it won’t just keep their members. They’ll earn their loyalty.
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