Blog and thought leadership.
![Delivering personalised experiences for consumers](https://hyperfinity.ai/wp-content/uploads/2019/07/target_blog-1024x683.jpg)
A chance to differentiate at a human scale. “Personalisation wasn’t supposed to be a cleverly…
![HyperFinity](https://hyperfinity.ai/wp-content/uploads/2021/04/favicon-100x100.png)
HyperFinity17/07/2019
![](https://hyperfinity.ai/wp-content/uploads/2019/07/8stepsblog-1024x619.jpg)
What is hyper-personalisation and why should you care? Hyper-personalisation has become a growing and often…
![HyperFinity](https://hyperfinity.ai/wp-content/uploads/2021/04/favicon-100x100.png)
HyperFinity02/07/2019
![](https://hyperfinity.ai/wp-content/uploads/2019/06/Hyper-64-of-92-1024x683.jpg)
Modern successful businesses have personalisation at their core When you think of the most loved…
![HyperFinity](https://hyperfinity.ai/wp-content/uploads/2021/04/favicon-100x100.png)
HyperFinity18/06/2019
![real-time retail](https://hyperfinity.ai/wp-content/uploads/2019/03/revolution_blog.jpg)
A fundamental shift has occurred in our collective habits as shoppers. No longer are we…
![HyperFinity](https://hyperfinity.ai/wp-content/uploads/2021/04/favicon-100x100.png)
HyperFinity17/06/2019
![intelligent pricing](https://hyperfinity.ai/wp-content/uploads/2019/05/pricing_blog.jpg)
Brand failures, CVAs, declining footfall and the over reliance on deep discounting at Christmas continue…
![HyperFinity](https://hyperfinity.ai/wp-content/uploads/2021/04/favicon-100x100.png)
HyperFinity09/05/2019
![assortment optimisation](https://hyperfinity.ai/wp-content/uploads/2019/05/range_blog.jpg)
Range optimisation will be one of the most important decisions for retailers in the digital…
![HyperFinity](https://hyperfinity.ai/wp-content/uploads/2021/04/favicon-100x100.png)
HyperFinity09/05/2019